In 1987, DragonCon was born in Atlanta with 1400 fans. It continues to be the anchor of the city's busiest tourism weekend. This year, attendance is up more than 10% with 62,000 people expected to attend during Labor Day Weekend. They call themselves "the largest multi-media, popular culture convention focusing on science fiction & fantasy, gaming, comics, literature, art, music, and film in the universe". It's also the best people watching in the southeast.